American Apparel
”Woody Allen Not Satisfied Being American Apparel's Honorary Hebrew Mascot
Apparently striving for the kind of publicity that ads featuring contorted, half-naked hipsters just can't buy, American Apparel's short-lived "Woody Allen is Our Spiritual Leader" campaign finally attracted a lawsuit this week. The AP reports that the writer-director, whose rabbi get-up from Annie Hall was featured last year on the clothing retailer's billboards (with the Yiddish caption "the holy rebbe") wants $10 million for "blatant misappropriation and commercial use of Allen's image":
In a lawsuit in U.S. District Court in Manhattan, the actor-director said he does not endorse commercial products or services in the United States, which makes the May 2007 American Apparel billboards in Hollywood and New York and Web site displays "especially egregious and damaging."
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annals of advertsing
American Apparel Saves At Least Twenty Bucks By Contracting Lohan-A-Like
If the American Apparel folks really wanted to feature "a Lindsay Lohan type" in one of their trademarked, porny hipster-underthings ads so badly, they should have just waited for her to get back from Cirque Lodge. With the underwhelming critical response to her last project and all those insurability issues awaiting her upon her return home to Los Angeles, they almost certainly could've obtained the services of the genuine article for a surprisingly reasonable quote. More »
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